Job Description:

Director of Enrollment Growth (K–12)

Prescott Valley Charter School | Arizona

POSITION SUMMARY

Prescott Valley Charter School is seeking a high-performance Enrollment Growth Director — a closer, systems-builder, and relationship architect who can turn interest into enrollment and enrollment into sustained growth.

This is not a receptionist role. This is not a passive registrar position. Bilingual in Spanish preferred.

This role is for a sales-minded operator who can build pipelines, follow up relentlessly, communicate value with conviction, and design repeatable enrollment systems that scale.

Mission:

Add 100+ K–12 students by July 2026 while building enrollment systems that compound year over year.

WHAT YOU WILL OWN

• Full ownership of the K–12 enrollment pipeline

• Enrollment systems, scripts, workflows, and follow-up processes

• Family communication, closing strategy, and onboarding

• Community-facing growth strategy and brand presence

• Enrollment data, reporting, and accountability

CORE RESPONSIBILITIES

Community Visibility, Brand Presence & Partnerships

• Serve as the public face of Prescott Valley Charter School

• Actively engage with the Chamber of Commerce and local business groups

• Attend mixers, ribbon cuttings, festivals, fairs, and civic events

• Build partnerships with businesses, preschools, churches, and community orgs

• Make PVCS a household name — top-of-mind like a trusted consumer brand

• Convert community relationships into measurable enrollment pipelines

Enrollment Sales & Conversion

• Respond rapidly to all enrollment inquiries

• Conduct enrollment consultations that identify priorities and objections

• Confidently guide families to enrollment decisions

• Follow up relentlessly via phone, text, email, and in person

• Convert tours and events into enrolled students

Systems, Pipelines & Metrics

• Build and manage a clear enrollment funnel

• Track lead sources, conversion rates, and yield

• Create scalable systems future staff can run

• Identify and fix bottlenecks quickly

Family Experience & Retention

• Ensure professional, personal, confidence-inspiring family interactions

• Reduce friction in the enrollment process

• Prevent summer melt and early attrition

SUCCESS METRICS

• Net new student growth (+100 by July 2026)

• Inquiry-to-enrollment conversion rate

• Community partnership strength

• Event and tour yield

• Retention of newly enrolled students

• Quality and clarity of enrollment systems

QUALIFICATIONS

 Required:

• Proven success in sales, enrollment, admissions, or business development

• Comfort with outreach, follow-up, and closing

• Strong organizational and CRM skills

• High accountability and ownership mindset

Preferred:

• K–12 or charter school experience

• Community-based sales or chamber engagement

• Bilingual (Spanish a plus)

WHO THIS ROLE IS FOR

• Closers who love the chase and the close

• Relationship builders who move numbers

• Systems thinkers who document and improve

• Leaders who want visibility and accountability

 FINAL WORD

We are not looking for someone to answer the phone.

We are looking for someone to build a growth engine and make PVCS a household name.

Generous $20,000 Bonus opportunity